Researching Customer Satisfaction & Loyalty: How to Find Out What People Really Think (Market Research in Practice)
Paul Szwarc
Paperback. Kogan Page 2005-09-28.
ISBN 9780749443368
Buy from Amazon.com
Publisher description
* Includes both a client and supplier perspective of market research on customer satisfaction and loyalty
Similar books
What is Marketing: marketing management for beginners: Step-by-step guide to the principles of marketing with focus on customer value, marketing ... customer satisfaction & customer loyalty
Customer Satisfaction Research Management: A Comprehensive Guide to Integrating Customer Loyalty and Satisfaction Metrics in the Management of Complex Organizations
What is Marketing: marketing management for beginners
Finding Out
Seminar on the Ideal Product, the Ideal Customer, the Ideal Company?: New perspectives in customer satisfaction research
Rate the book
Write a review and share your opinion with others. Try to focus on the content of the book.
Read our instructions
for further information.
Researching Customer Satisfaction & Loyalty: How to Find Out What People Really Think
Your rating:
Please enter a title for your review
(min 2 words):
Type your review in the space below
(max 1000 words):
Language of the review:
English
Your name
(optional):
Your email address
(not displayed,
only
for verification):
Your review will be displayed within five to seven business days.
Reviews that doesn't follow our
instructions
will not be displayed.
Book reviews
»
Researching Customer Satisfaction & Loyalty: How to Find Out What People Really Think (Market Research in Practice)
Categories
Arts & Photography
Biographies & Memoirs
Business & Investing
Children's Books
Comics & Graphic Novels
Computers & Internet
Cooking, Food & Wine
Entertainment
Health, Mind & Body
History
Home & Garden
Horror
Law
Literature & Fiction
Medicine
Mystery & Thrillers
Nonfiction
Outdoors & Nature
Parenting & Families
Professional & Technical
Reference
Religion & Spirituality
Romance
Science
Science Fiction & Fantasy
Sports
Book reviews
|
Help & support
|
About us